charleshughsmith | The lower reaches of the financial food chain are already dying, and every entity that depended on that layer is doomed.
Though
under pressure from climate change, the dinosaurs were still dominant
65 million year ago--until the meteor struck, creating a global "nuclear
winter" that darkened the atmosphere for months, killing off most of the food chain that the dinosaurs depended on. (See chart below.)
The ancestors of modern birds were one of the few dinosaur species to survive the extinction event, which took months to play out.
It
wasn't the impact and shock wave that killed off dinosaurs globally--it
was the "nuclear winter" that doomed them to extinction. As plants withered, the plant-eating dinosaurs expired, depriving the predator dinosaurs of their food supply.
This is a precise analogy for the global economy, which is entering a financial "nuclear winter" extinction event. As I've been discussing for the past few months, costs are sticky but revenues and profits are on a slippery slope.
Businesses still have all the high fixed costs of 2019 but their
revenues are sliding as the "nuclear winter" weakens consumer spending,
investment in new capacity, etc.
Despite all the hoopla about a potential vaccine, no vaccine can change four realities: one,
consumer sentiment has shifted from confidence to caution and from
spending freely to saving. This is the financial equivalent of "nuclear
winter": there is no way to return to the pre-impact environment.
Two, uncertainty cannot be dissipated, either. There are no guarantees a
vaccine will be 99% effective, that it will last more than a few
months, that it won't have side-effects, etc. There are also no
guarantees that consumers will resume their care-free spending ways as
credit tightens, incomes decline, risks emerge and the need for savings
becomes more compelling.
Three, consumer behavior and uncertainty have already changed, and so
businesses that cannot survive on much lower revenues won't last long
enough to emerge from the "nuclear winter" of uncertainty and a shift in
sentiment.
Four, assets based on 2019 revenues, profits and demand are now
horrendously overvalued, and the repricing of all assets will bring down
the predators, i.e. the banks.
As I've noted here before, the top 10% of households account for almost 50% of consumer spending. These
households are older, and own the majority of assets --between 80% and
90% of stocks, bonds, business equity, rental real estate, etc. This is
the demographic with the most to lose in returning to care-free air
travel, jamming into crowded venues and cafes, etc.
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