HuffPo | By New Year's Day, Israel's cheering squad had turned the opinion pages of major American newspapers into their own personal romper room. Of all the editorial contributions published by the Washington Post, the Wall Street Journal, and the New York Times since the Israel's war on Gaza began, to my knowledge only one offered a skeptical view of the assault. But that editorial, by Israeli novelist David Grossman, contained not a single word about the Palestinian casualties of IDF attacks. Even while calling for a cease fire, Grossman promised, "We can always start shooting again."
Israeli public relations agents fanned out to broadcast studios from the US to Europe, fulfilling an aggressive strategy conceived after the country's catastrophic 2006 attack on Lebanon. An analysis by Israel's foreign ministry of eight hours of coverage across international broadcast media concluded that Israeli representatives received a whopping 58 minutes of airtime compared to only 19 minutes for Palestinians. "Quite a few outlets are very favorable to Israel, namely by showing [its] suffering. I am sure it is a result of the new co-ordination," said Major Avital Leibovich, an IDF spokesperson who has become a fixture on cable news in the past weeks.
But while Israel's PR machine cranked its Mighty Wurlitzer to full blast, drowning out all opposing voices with its droning sound, a surprisingly substantial portion of the American public decided to dance to its own tune. According to a December 31 Rasmussen poll (so far the only measure of US opinion on the Gaza assault), while Americans remained overwhelmingly supportive of Israel, they were split almost evenly on the question of whether Israel should attack Gaza -- 44% in favor of the assault and 41% against it. The internals are even more remarkable.
Israeli public relations agents fanned out to broadcast studios from the US to Europe, fulfilling an aggressive strategy conceived after the country's catastrophic 2006 attack on Lebanon. An analysis by Israel's foreign ministry of eight hours of coverage across international broadcast media concluded that Israeli representatives received a whopping 58 minutes of airtime compared to only 19 minutes for Palestinians. "Quite a few outlets are very favorable to Israel, namely by showing [its] suffering. I am sure it is a result of the new co-ordination," said Major Avital Leibovich, an IDF spokesperson who has become a fixture on cable news in the past weeks.
But while Israel's PR machine cranked its Mighty Wurlitzer to full blast, drowning out all opposing voices with its droning sound, a surprisingly substantial portion of the American public decided to dance to its own tune. According to a December 31 Rasmussen poll (so far the only measure of US opinion on the Gaza assault), while Americans remained overwhelmingly supportive of Israel, they were split almost evenly on the question of whether Israel should attack Gaza -- 44% in favor of the assault and 41% against it. The internals are even more remarkable.
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