jimi's last stand

Video - Jimi Jamming One Last Time With War

what happened at monterey?

Video - Eric Burdon and War 1969 on the Della Reese Show

painting black...,

Video - Eric Burdon and the Animals at Monterey Pop - Paint it Black


Video - The Rollling Stones - Paint it Black

slipping into the night

Video - Eric Burdon and the Animals - San Franciscan Night

slipping deeper...,

Video - Eric Burdon and the Animals - When I Was Young

slipping deep

Video - The Animals - The House of the Rising Sun

slipping...,

Video - The Animals - Please Don't Let Me Be Misunderstood

acupuncture and the heart-mind split

Video - Superb and world-rocking drive-in teaser trailer for a true classic

Medicalacupuncture | ABSTRACT - The Oriental medical concept of a Heart-Mind split has no obvious counterpart in Western medicine. Patients with such a split are often labelled as anxious or depressed and treated pharmacologically. The author contends that the omission occurs because the split is a fundamental feature of collective consciousness, and an expression of both medicine and scientific rationalism. Conventional treatment regimens may inadvertently exacerbate the split while, in contrast, acupuncture's holistic philosophy may offer a way to successful reintegration.

KEY WORDS
Acupuncture, Heart-Mind Split, Existential Split, Mind-Body Split, Depression, Anxiety

The heart has its reasons of which reason knows nothing:
We know this in countless ways.
— Blaise Pascal (1623-1662)

INTRODUCTION
I discussed the primary energetic splits in Western consciousness in a previous article in Medical Acupuncture.2 To summarize, they have been classified as (1) Existential (primary dualism), (2) Life-Death (secondary dualism), (3) Mind-Body (tertiary dualism), and (4) Persona-Shadow (quaternary dualism).3 This article will explore one specific split, the Heart-Mind split, that has particular relevance to acupuncture because energetically, the Heart is said to carry the "Shen" or spirit. In terms of the primary splits, the Heart-Mind schism relates most closely to the tertiary dualism, in which the ego dissociates from the body, disregards the Heart, and continues as if it were an autonomous entity. The process of reawakening the Shen, and of reintegrating the Heart and Mind, is a task uniquely suited to the practice of acupuncture.

In his book Memories, Dreams, and Reflections, Carl Jung discusses how he acquired an insight into Western man's denial of the Heart when he recounts a conversation he had in 1932 with the Native American Chief Ochwiay Biano (meaning "Mountain Lake") of the Tao Pueblos Indians of New Mexico.4 The chief was quite candid in his perception of the white man's Heart-Mind split:

"See.... how cruel the whites look. Their lips are thin, their noses sharp, their faces furrowed and distorted by folds. Their eyes have a staring expression; they are always seeking something. What are they seeking? The whites always want something; they are always uneasy and restless. We do not know what they want. We do not understand them. We think they are mad."
When Jung asks why he thinks they are all mad, the Chief replies, "They say they think with their heads."
Jung answers, "Why, of course. What do you think with?"
The Chief, indicating his heart, said, "We think here."

Jung's experience speaks directly to an imbalance in the psyche of Western man, which might be called the Heart-Mind split. In that short but remarkable encounter, Jung had a flash of insight, a realization that the split had fallen so far into the unconscious that even he was taken by surprise when someone pointed it out.

Definitions of Mind/Mind and Heart/Heart
The English language is peculiarly bereft of terms to describe various inner states. Thus, in an attempt to avoid inevitable confusion, I will differentiate between "mind" with a lowercase "m," "Mind" with a capital "M," heart with a lowercase "h," and Heart with a capital "H." In defining these terms, I ask for acceptance of these definitions for the purposes of this article.

The term "mind" refers to the ego-mind, the thinking personal mind located in the head and separated from the body by a Mind-Body split; "Mind" refers to a larger subjective embrace that transcends the Mind-Body split. This differentiation is useful because it allows us to envision personal mind as it now exists in the collective, separated from the body, and a more integrated Mind as it might be experienced without such a split. The word "heart" is a reference to the physical heart, while "Heart" refers to the metaphysical or energetic Heart. The term "Heart-Mind" is used in reference to an integrated Heart-Mind, and roughly corresponds to the Oriental term "Xin."

The term Xin is particularly confusing. This integrated concept is translated variously as Heart, Mind, and/or Heart-Mind, any one of which is misleading. The difficulty lies in there being no English word accurately translating the concept of Xin, given that the Heart-Mind split is structured in the language itself. I use the word Xin and the concepts Heart Yin and Heart Yang in a similar way to that suggested by Leon Hammer:5

* Xin and Heart-Mind will be used interchangeably
* The Heart of Heart-Mind will be used interchangeably with Heart Yin
* The Mind of Heart-Mind will be used interchangeably with Heart Yang
* The "mind" with a lowercase "m" will be used interchangeably with ego-mind
* The "head" will be assumed to be the location of ego-mind

german military peak oil analysis ignored by msm

EnergyBulletin | Last week the Bundeswehr posted an English version (112 pgs) of their extraordinary analysis of peak oil. The original German document (125 pgs) was approved for public release last November, yet neither the complete German version nor the partial English translation has attracted interest from mainstream media.

Now that a complete translation is available, it is hoped that media throughout the English-speaking world will see the Bundeswehr study for what it is: a comprehensive, realistic analysis of one of the most formidable challenges of this century, the (potentially imminent) peaking of global oil production.

The tone of the Bundeswehr document is consistent with written warnings issued by other military analysts and stands in stark contrast to the disinterest of elected officials, bureaucrats and industry officials. The latter sectors have routinely dismissed the concerns of peak oil analysts, but this thoroughly sourced examination (which was conducted by a team of highly credible military analysts from a leading Western nation and approved by their top brass) gives credence to the view that the peaking of global oil production constitutes a threat which appears to be as serious as it is inevitable.

It is hoped that mainstream media, government officials and civic leaders will now examine this unique study, noting especially the credibility of its authors and the gravity of their warnings. The fact that the Bundeswehr has made the effort to provide an English translation is the latest indication that rather than concealing this worrisome information, the German military continues to make every effort to provide it to a world which urgently needs to consider it.

As the Bundeswehr analysts politely point out, there seems to be an instinctive refusal to acknowledge our unprecedented dilemma (which perhaps explains why their study remains so ignored):

Gaining an illustrative picture of a subject is very much a matter of habit. When considering the consequences of peak oil, no everyday experiences and only few historical parallels are at hand. It is therefore difficult to imagine how significant the effects of being gradually deprived of one of our civilisation’s most important energy sources will be. Psychological barriers cause indisputable facts to be blanked out and lead to almost instinctively refusing to look into this difficult subject in detail.

Peak oil, however, is unavoidable (p. 91).

Thanks to the Bundeswehr Future Analysis team for their thorough & insightful study. Credit also to their superior officers for releasing such a potentially controversial document and for now providing a complete translation.

Finally, thanks to researcher Johan Landgren in Sweden for alerting us to the new translation of this unprecedented document.

Download the English version of the report here.

fast and furious arming of narcotrafficantes...,

LATimes | In the fall of 2009, ATF agents installed a secret phone line and hidden cameras in a ceiling panel and wall at Andre Howard's Lone Wolf gun store. They gave him one basic instruction: Sell guns to every illegal purchaser who walks through the door.

For 15 months, Howard did as he was told. To customers with phony IDs or wads of cash he normally would have turned away, he sold pistols, rifles and semiautomatics. He was assured by the ATF that they would follow the guns, and that the surveillance would lead the agents to the violent Mexican drug cartels on the Southwest border.

When Howard heard nothing about any arrests, he questioned the agents. Keep selling, they told him. So hundreds of thousands of dollars more in weapons, including .50-caliber sniper rifles, walked out of the front door of his store in a Glendale, Ariz., strip mall.

He was making a lot of money. But he also feared somebody was going to get hurt.

"Every passing week, I worried about something like that," he said. "I felt horrible and sick."

Late in the night on Dec. 14, in a canyon west of Rio Rico, Ariz., Border Patrol agents came across Mexican bandits preying on illegal immigrants.

According to a Border Patrol "Shooting Incident" report, the agents fired two rounds of bean bags from a shotgun. The Mexicans returned fire. One agent fired from his sidearm, another with his M-4 rifle.

One of the alleged bandits, Manuel Osorio-Arellanes, a 33-year-old Mexican from Sinaloa, was wounded in the abdomen and legs. Agent Brian Terry — 40, single, a former Marine — also went down. "I'm hit!" he cried.

A fellow agent cradled his friend. "I can't feel my legs," Terry said. "I think I'm paralyzed." A bullet had pierced his aorta. Tall and nearly 240 pounds, Terry was too heavy to carry. They radioed for a helicopter. But Terry was bleeding badly, and he died in his colleague's arms.

The bandits left Osorio-Arellanes behind and escaped across the desert, tossing away two AK-47 semiautomatics from Howard's store.

Some 2,000 firearms from the Lone Wolf Trading Company store and others in southern Arizona were illegally sold under an ATF program called Fast and Furious that allowed "straw purchasers" to walk away with the weapons and turn them over to criminal traffickers. But the agency's plan to trace the guns to the cartels never worked. As the case of the two Lone Wolf AK-47s tragically illustrates, the ATF, with a limited force of agents, did not keep track of them.

The Department of Justice in Washington said last week that one other Fast and Furious firearm turned up at a violent crime scene in this country. They have yet to provide any more details. They said another 28 Fast and Furious weapons were recovered at violent crimes in Mexico. They have not identified those cases either. The Mexican government maintains that an undisclosed number of Fast and Furious weapons have been found at some 170 crime scenes in their country.

addiction is not a disease of the brain?

NPR | Addiction has been moralized, medicalized, politicized, and criminalized. And, of course, many of us are addicts, have been addicts or have been close to addicts. Addiction runs very hot as a theme.

Part of what makes addiction so compelling is that it forms a kind of conceptual/political crossroads for thinking about human nature. After all, to make sense of addiction we need to make sense of what it is to be an agent who acts, with values, in the face of consequences, under pressure, with compulsion, out of need and desire. One needs a whole philosophy to understand addiction.

Today I want to respond to readers who were outraged by my willingness even to question whether addiction is a disease of the brain.

Let us first ask: what makes something — a substance or an activity — addictive? Is there a property shared by all the things to which we can get addicted?

Unlikely. Addictive substances such as alcohol, heroin and nicotine are chemically distinct. Moreover, activities such as gambling, eating, sex — activities that are widely believed to be addictive — have no ingredients.

And yet it is remarkable — as Gene Heyman notes in his excellent book on addiction — that there are only 20 or so distinct activities and substances that produce addiction. There must be something in virtue of which these things, and these things alone, give rise to the distinctive pattern of use and abuse in the face of the medical, personal and legal perils that we know can stem from addiction.

What do gambling, sex, heroin and cocaine — and the other things that can addict us — have in common?

One strategy is to look not to the substances and activities themselves, but to the effects that they produce in addicts. And here neuroscience has delivered important insights.

If you feed an electrical wire through a rat's skull and onto to a short dopamine release circuit that connects the VTA (ventral tegmental area) and the nucleus accumbens, and if you attach that wire to a lever-press, the rat will self-stimulate — press the lever to produce the increase in dopamine — and it will do so basically foreover, forgoing food, sex, water and exercise. Addiction, it would seem, is produced by direct action on the brain!

(See here for a useful Wikipedia review of this literature.)

And indeed, there is now a substantial body of evidence supporting the claim that all drugs or activities of abuse (as we can call them), have precisely this kind of effect on this dopamine neurochemical circuit.

When the American Society of Addiction Medicine recently declared addiction to be a brain disease their conclusion was based on findings like this. Addiction is an effect brought about in a neurochemical circuit in the brain. If true, this is important, for it means that if you want to treat addiction, you need to find ways to act on this neural substrate.

september 11, ten years later....,

american identity

1/3rd of u.s. middle-class slips into poverty

Video - War - Slippin into Darkness - Live 1972 Chicago version

WHT | Nearly one in three Americans who grew up in the middle class has slipped down the income ladder as an adult, according to a new report by the Pew Charitable Trusts.

Downward mobility is most common among middle-class people who are divorced or separated from their spouses, did not attend college, scored poorly on standardized tests, or used hard drugs, the report says.

"A middle-class upbringing does not guarantee the same status over the course of a lifetime," the report says.

The study focused on people who were middle-class teenagers in 1979 and who were between 39 and 44 years old in 2004 and 2006. It defines people as middle-class if they fall between the 30th and 70th percentiles in income distribution, which for a family of four is between $32,900 and $64,000 a year in 2010 dollars.

People were deemed downwardly mobile if they fell below the 30th percentile in income, if their income rank was 20 or more percentiles below their parents' or if, in absolute terms, they earn at least 20 percent less than their parents. The findings do not cover the difficult times that the nation has endured since 2007.

Pew researchers said the study's structure did not permit an analysis of whether upward mobility has become more difficult through the years. Nonetheless, some economists point to growing income inequality and widely stagnating wages as evidence that the American Dream is slipping out of reach for many people.

restaurants want a slice of that food stamp pie

USAToday | The number of businesses approved to accept food stamps grew by a third from 2005 to 2010, U.S. Department of Agriculture records show, as vendors from convenience and dollar discount stores to gas stations and pharmacies increasingly joined the growing entitlement program.

Now, restaurants, which typically have not participated in the program, are lobbying for a piece of the action.

Louisville-based Yum! Brands, whose restaurants include Taco Bell, KFC, Long John Silver's and Pizza Hut, is trying to get restaurants more involved, federal lobbying records show.

That's a prospect that anti-hunger advocates welcome, but one that worries some current food stamp vendors and public health advocates.

Federal rules generally prohibit food stamp benefits, which are distributed under the USDA's Supplemental Nutrition Assistance Program (SNAP), from being exchanged for prepared foods. Yet a provision dating to the 1970s allows states to allow restaurants to serve disabled, elderly and homeless people, USDA spokeswoman Jean Daniel said.

Between 2005 and 2010, the number of businesses certified in the SNAP program went from about 156,000 to nearly 209,000, according to USDA data.

There is big money at stake. USDA records show food stamp benefits swelled from $28.5 billion to $64.7billion in that period.

Four states accept restaurants, with Florida the most recent to begin a program.

"It makes perfect sense to expand a program that's working well in California, Arizona and Michigan, enabling the homeless, elderly and disabled to purchase prepared meals with SNAP benefits in a restaurant environment," Yum! spokesman Jonathan Blum said.

The National Restaurant Association supports Yum!, said spokeswoman Katie Laning Niebaum, but the National Association of Convenience Stores does not.

the shock doctrine comes to your neighborhood classroom

Salon | "Let's hope the fiscal crisis doesn't get better too soon. It'll slow down reform." -- Tom Watkins, a consultant, summarizes the corporate education reform movement's current strategy to the Sunday New York Times.

The Shock Doctrine, as articulated by journalist Naomi Klein, describes the process by which corporate interests use catastrophes as instruments to maximize their profit. Sometimes the events they use are natural (earthquakes), sometimes they are human-created (the 9/11 attacks) and sometimes they are a bit of both (hurricanes made stronger by human-intensified global climate change). Regardless of the particular cataclysm, though, the Shock Doctrine suggests that in the aftermath of a calamity, there is always corporate method in the smoldering madness - a method based in Disaster Capitalism.

Though Klein's book provides much evidence of the Shock Doctrine, the Disaster Capitalists rarely come out and acknowledge their strategy. That's why Watkins' outburst of candor, buried in this front-page New York Times article yesterday, is so important: It shows that the recession and its corresponding shock to school budgets is being used by corporations to maximize revenues, all under the gauzy banner of "reform."

Some background: The Times piece follows a recent Education Week report showing that as U.S. school systems are laying off teachers, letting schoolhouses crumble, and increasing class sizes, high-tech firms are hitting the public-subsidy jackpot thanks to corporate "reformers'" successful push for more "data-driven" standardized tests (more on that in a second) and more technology in the classrooms. Essentially, as the overall spending pie for public schools is shrinking, the piece of the pie for high-tech companies -- who make big campaign contributions to education policymakers -- is getting much bigger, while the piece of the pie for traditional education (teachers, school infrastructure, text books, etc.) is getting smaller.

The Times on Sunday added some key -- and somehow, largely overlooked -- context to this reportage: namely, that the spending shift isn't producing better achievement results on the very standardized tests the high-tech industry celebrates and makes money off of. "In a nutshell," reports the Times, "schools are spending billions on technology, even as they cut budgets and lay off teachers, with little proof that this approach is improving basic learning."

The paper adds that the successful "pressure to push technology into the classroom without proof of its value has deep roots" going back more than a decade, which raises the fundamental question: Why? Why would this push be so successful in changing education policy if there is little hard evidence that it is the right move to improve student achievement?

The answer goes back -- as it so often does -- to corporate power and the Shock Doctrine.

Tech companies give the politicians who set education policy lots of campaign contributions, and in exchange, those politicians have returned the favor by citing tough economic times over the last decade as a rationale to wage an aggressive attack on traditional public education. That attack has included everything from demonizing teachers; to siphoning public money to privately administered schools; to funneling more of the money still left in public schools to private high-tech companies.

This trend is no accidental convergence of economic disaster and high-minded policy. On the contrary, it is a deliberate strategy by corporate executives and their political puppets, a strategy that uses the disaster of recession-era budget cuts as a means of justifying radical policies, knowing that the disaster will have shellshocked observers asking far fewer questions about data and actual results. As the Times sums it up, the recession's "resource squeeze presents an opportunity" for corporate interests.

Or as Watkins explains, social pain is an opportunity: "Let's hope the fiscal crisis doesn't get better too soon. It'll slow down reform."

For sheer weapons-grade assholishness, Watkins' publicly wishing for a crushing recession to continue ranks up there with such gems as "bring them on" and "let them eat cake."

However, the real news here is that a Disaster Capitalist has spoken the unspoken and clearly articulated the Shock Doctrine in all its hideous glory. In this case, he has told us what the "reform" movement to demonize teachers, undermine public education, and generate private profits from public schools is really all about: It is about using the shock of a fiscal crisis to enact a radical, unproven but highly profitable agenda that corporate forces fully know they cannot pass under non-emergency circumstances, when objective scrutiny would be much more intense. Indeed, corporate "reformers"are so reliant on the Shock Doctrine to glaze over uncomfortable questions about their agenda, that they are now praying that the shock of recession continues.

technology in schools faces questions on value?

NYTimes | Amy Furman, a seventh-grade English teacher here, roams among 31 students sitting at their desks or in clumps on the floor. They’re studying Shakespeare’s “As You Like It” — but not in any traditional way.

In this technology-centric classroom, students are bent over laptops, some blogging or building Facebook pages from the perspective of Shakespeare’s characters. One student compiles a song list from the Internet, picking a tune by the rapper Kanye West to express the emotions of Shakespeare’s lovelorn Silvius.

The class, and the Kyrene School District as a whole, offer what some see as a utopian vision of education’s future. Classrooms are decked out with laptops, big interactive screens and software that drills students on every basic subject. Under a ballot initiative approved in 2005, the district has invested roughly $33 million in such technologies.

The digital push here aims to go far beyond gadgets to transform the very nature of the classroom, turning the teacher into a guide instead of a lecturer, wandering among students who learn at their own pace on Internet-connected devices.

“This is such a dynamic class,” Ms. Furman says of her 21st-century classroom. “I really hope it works.”

Hope and enthusiasm are soaring here. But not test scores.

Since 2005, scores in reading and math have stagnated in Kyrene, even as statewide scores have risen.

To be sure, test scores can go up or down for many reasons. But to many education experts, something is not adding up — here and across the country. In a nutshell: schools are spending billions on technology, even as they cut budgets and lay off teachers, with little proof that this approach is improving basic learning.

This conundrum calls into question one of the most significant contemporary educational movements. Advocates for giving schools a major technological upgrade — which include powerful educators, Silicon Valley titans and White House appointees — say digital devices let students learn at their own pace, teach skills needed in a modern economy and hold the attention of a generation weaned on gadgets.

Some backers of this idea say standardized tests, the most widely used measure of student performance, don’t capture the breadth of skills that computers can help develop. But they also concede that for now there is no better way to gauge the educational value of expensive technology investments.

“The data is pretty weak. It’s very difficult when we’re pressed to come up with convincing data,” said Tom Vander Ark, the former executive director for education at the Bill and Melinda Gates Foundation and an investor in educational technology companies. When it comes to showing results, he said, “We better put up or shut up.”

And yet, in virtually the same breath, he said change of a historic magnitude is inevitably coming to classrooms this decade: “It’s one of the three or four biggest things happening in the world today.”

Critics counter that, absent clear proof, schools are being motivated by a blind faith in technology and an overemphasis on digital skills — like using PowerPoint and multimedia tools — at the expense of math, reading and writing fundamentals. They say the technology advocates have it backward when they press to upgrade first and ask questions later.

The spending push comes as schools face tough financial choices. In Kyrene, for example, even as technology spending has grown, the rest of the district’s budget has shrunk, leading to bigger classes and fewer periods of music, art and physical education.

At the same time, the district’s use of technology has earned it widespread praise. It is upheld as a model of success by the National School Boards Association, which in 2008 organized a visit by 100 educators from 17 states who came to see how the district was innovating.

And the district has banked its future and reputation on technology. Kyrene, which serves 18,000 kindergarten to eighth-grade students, mostly from the cities of Tempe, Phoenix and Chandler, uses its computer-centric classes as a way to attract children from around the region, shoring up enrollment as its local student population shrinks. More students mean more state dollars.

The issue of tech investment will reach a critical point in November. The district plans to go back to local voters for approval of $46.3 million more in taxes over seven years to allow it to keep investing in technology. That represents around 3.5 percent of the district’s annual spending, five times what it spends on textbooks.

The district leaders’ position is that technology has inspired students and helped them grow, but that there is no good way to quantify those achievements — putting them in a tough spot with voters deciding whether to bankroll this approach again.

“My gut is telling me we’ve had growth,” said David K. Schauer, the superintendent here. “But we have to have some measure that is valid, and we don’t have that.”

It gives him pause.

“We’ve jumped on bandwagons for different eras without knowing fully what we’re doing. This might just be the new bandwagon,” he said. “I hope not.”

ATL education gap hurts employment prospects...,

AJC | Employment in metro Atlanta has been hurt in recent years by the area's dependence on troubled job sectors, including administrative and support services, and specialty trade contracting. One thing that's helped the employment rate has been a relatively strong supply of educated workers.

But a new report from the Brookings Institution says the area's "education gap" is growing and could become a problem if the trend is not reversed. The education gap refers to the difference between local employer demand for educated workers and a community's ability to provide enough of them.

Metro Atlanta had the nation's fifth-largest increase in education gap from 2005-2009, the study found. No market of comparable size was in the top 10.

"People aren't getting educated fast enough to keep up with what industries are requiring. If that gap continues to grow, Atlanta could really be hurt by it," said Jonathan Rothwell, a Brookings senior research analyst and one of the authors of the report.

Rothwell said Atlanta has benefited from the presence of top-quality major universities and that its education gap "currently is not a huge problem. The average worker still has more education than is required for the average job. That's a good thing. It's helped Atlanta's unemployment rate stay lower than it otherwise would be."

Metro areas with larger education gaps had consistently higher unemployment rates than those with smaller gaps, the report said.

Atlanta ranked 41st among 100 metro areas in education gap in 2009. It ranked 74th in industry composition, the other factor Brookings used in examining unemployment rates in individual metro markets.

campus is one big commercial

NYTimes | IT’S move-in day here at the University of North Carolina, and Leila Ismail, stuffed animals in tow, is feeling some freshman angst.

A few friendly upperclassmen spring into action.

But wait: there is something odd, or at least oddly corporate, about this welcome wagon. These U.N.C. students are all wearing identical T-shirts from American Eagle Outfitters.

Turns out three of them are working for that youth clothing chain on this late August morning, as what are known in the trade as “brand ambassadors” or “campus evangelists” — and they have recruited several dozen friends as a volunteer move-in crew. Even before Ms. Ismail can find her dorm or meet her roommate, they cheerily unload her family’s car. Then they lug her belongings to her dorm. Along the way, they dole out American Eagle coupons, American Eagle water canisters and American Eagle pens.

Ms. Ismail, 18, of Charlotte, welcomes the help. “I’ll probably always remember it,” she says.

American Eagle Outfitters certainly hopes so, as do a growing number of companies that are hiring college students to represent brands on campuses across the nation.

This fall, an estimated 10,000 American college students will be working on hundreds of campuses — for cash, swag, job experience or all three — marketing everything from Red Bull to Hewlett-Packard PCs. For the companies hiring them, the motivation is clear: college students spent about $36 billion on things like clothing, computers and cellphones during the 2010-11 school year alone, according to projections from Re:Fuel, a media and promotions firm specializing in the youth market. And who knows the students at, say, U.N.C., better than the students at U.N.C.?

Corporations have been pitching college students for decades on products from cars to credit cards. But what is happening on campuses today is without rival, in terms of commercializing everyday college life.

Companies from Microsoft on down are increasingly seeking out the big men and women on campus to influence their peers. The students most in demand are those who are popular — ones involved in athletics, music, fraternities or sororities. Thousands of Facebook friends help, too. What companies want are students with inside knowledge of school traditions and campus hotspots. In short, they want students with the cred to make brands seem cool, in ways that a TV or magazine ad never could.

oil and gas under the clash...,

Video - Sundry pretexts for tension between the mediterranean powers

debka | Turkish Prime Minister Tayyip Erdogan this week coolly moved his country step by provocative step towards an armed clash with Israel – not just over the Palestinian issue, but because he covets the gas and oil resources of the eastern Mediterranean opposite Israel's shores.

Thursday night, Sept. 8, he announced that Turkish warships will escort any Turkish aid vessels for Palestinians in the Gaza Strip. In his remarks to Al Jazeera television, the Turkish prime minister also said he had taken steps "to stop Israel from unilaterally exploiting natural resources from the eastern Mediterranean."

He did not say what steps he had taken. However, for some time now, he has moved mountains to isolate Israel by drawing a double diplomatic noose around it.
If Turkish ships breach the Israeli naval blockade of Gaza, which a UN report last week pronounced legitimate under international law, Erdogan will become the first Muslim leader to embark on military action in the Palestinian cause. The Arab nations which fought Israel time after time in the past will be made to look ineffectual and the Turkish leader the regional big shot. Even Iran would be put in the shade for never daring to provoke Israel the way Turkey has.

The Turkish prime minister clings to the belief that the foremost Arab powers, Egypt and Saudi Arabia, which have been watching his maneuvers with deep suspicion, will have no choice but to play ball with him now that he has confronted Israel. The first crack in the Arab ice came about Thursday, Sept. 8, in the form of Egyptian consent to join the Turkish Navy in sea maneuvers in the eastern Mediterranean.

Erdogan plans to send his warships into this water for two missions:

1. To split the Israel's small Navy into two heads – one for sustaining the blockade against Gaza and one for safeguarding the gas and oil rigs opposite its shores.

2. To scare Israel into the full or partial stoppage of its offshore oil and gas operations, thereby robbing it of energy power status and substantial economic gains. Erdogan is determined never to let Israel overshadow Turkey in the regional stakes and will put a stop to the Jewish state's progress – even if military aggression is called for.