rsn | The central argument of Michael’s Arria’s lively new book about America’s so-called “progressive network” is not that MSNBC
is bad at what it does, but that, all too often, even what MSNBC does
well doesn’t do much good for most Americans. As Arria puts it in the
introduction of “Medium Blue” (a spring 2014 release by CounterPunch Books):
This book doesn’t possess a hidden agenda. It’s an attack on MSNBC from the left, an attempt to highlight and track the problematic ties between the network and America’s ruling class. The message of MSNBC juxtaposed with the propaganda of Fox, forms a false dichotomy and leads Americans to believe a strong debate is gripping the nation…. [MSNBC] is very much part of the problem.
MSNBC is part of NBCUniversal, which is part of
Comcast, and it would be naïve for anyone to expect much more than
infotainment from a company that has a history of being a political
style opportunist without any noticeable principles or ideology, those
being mutually exclusive qualities.
MSNBC is not “Fox for Democrats,” as
Bill Clinton and others have claimed. Fox is reliably ideological and
unreliably factual. MSNBC is not reliably ideological (at least not in
the same predictable way – what would Democratic ideology sound like
anyway?) but MSNBC is moderately reliable factually in the sense that
what you hear on MSNBC is pretty much factual (at least in prime time).
When MSNBC misleads, it’s mostly by indirection, through cliché and
conventional demonization, by over-emphasis and omission.
As Arria sees it, “MSNBC is packed with true believers
who preach the false hope of objectivity….
Everyone working for the
station seems to believe that they operate without restriction, often
defining themselves as independently minded journalists attempting to
squash the lies of a deceptive media.”
Arria doesn’t call this self-regard delusional, but he
provides ample evidence that it is. In America today, an “independent
broadcast or cable news operation” would be an oxymoron (if it could
exist at all), since ratings and corporate profits depend on
predictability within a limited spectrum of perspective that excludes
actual independence. Or as Arria succinctly makes the point: “How much disrupting can a network like MSNBC ever really do?”
